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Prototyping Voice Experiences: Design Sprints for the Assistant

Talkat Google I/O 2019 · 2019-05-07..05-09· [ux-and-product-design]
name:Kai Haley
links:none on file
links:none on file
slides:none on file

A practical method for prototyping Assistant experiences centers on an 8-phase Voice Action Sprint that combines design-sprint tools (crazy 8s, experience maps) with improv role-play to produce brand persona-driven sample dialogs. Teams record either Wizard of Oz vs Dialogflow prototypes, run about 5 user tests of ~45 minutes, and iterate on conversational repair, task scope, and success metrics. Case work with Filtrete and H&M yields key use cases, validated voice prototypes, and concrete learnings about appropriate information level and user engagement.

AI-written summary · about

  1. 0:00Intro
  2. 1:01Design Sprints
  3. 3:21When to use a Sprint
  4. 7:44Principles of Conversation
  5. 9:08Openended vs Guided Conversations
  6. 10:06The Raw Chicken Moment
  7. 11:34Examples
  8. 13:34Research
  9. 15:51Brand Persona
  10. 18:53User Value Matrix
  11. 21:59Sample Dialogue
  12. 25:39Prototyping
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