Fast and Efficent Text Analysis using Azure's Language Cognitive Service
summary
Uses Azure Language Studio APIs — Key Phrase Extraction, Sentiment Analysis and Opinion Mining — called from Python to send Trustpilot review rows, receive JSON, append IDs and save CSVs. Builds a Power BI model that maps keywords, sentence-level targets and sentiment so one-star reviews with positive staff comments and five-star reviews with negative product notes are surfaced. Implementation runs on the free tier for typical volumes, and the pipeline successfully extracts granular opinions and keywords for dashboarding.
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chapters (10)
- 0:00Azure Language AI Services intro
- 2:36What is NLP
- 6:48Azure AI Services overview
- 7:33Exploring Language Studio
- 10:22Keyword extraction setup
- 12:33Sentiment mining with Python
- 14:46Power BI visualization
- 16:16Mixed sentiment analysis
- 18:27Word maps from text
- 19:31Conclusion
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