Matthew Mengerink interviewed at Web 2.0 Summit 2011
summary
eBay explains that mobile and emerging markets collapse channel distinctions and that M‑Pesa and high Kenyan mobile finance adoption are real precedents, claims thousands of cars sell weekly on the marketplace, and says PayPal now exposes PayPal Access identity to merchants while open APIs (Milo, Magento) feed an x.commers developer community that Forrester values at over $1B; shows a concrete merchant tool, Kenshu one‑click campaigns — an inference engine that optimizes inventory monetization for small sellers.
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