SEO for technical articles
summary
Argues that technical articles pay off long term and shows a concrete example: one post reaches 200,000 pageviews (equivalent to ~200 talks) by targeting long‑tail keywords, using SEMrush for research, and spending 20% time on keyword research. Advises adding code blocks and video transcripts so Google can index content, matching and improving on the top 10 results, updating old docs after product changes, doing manual distribution and light paid promotion ($50–$100), and expecting 3–6 months to see ranking results.
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chapters (24)
- 0:00Introduction
- 1:00Dont use these techniques
- 1:30Understand what you expect
- 2:30Example
- 3:40Writing content is powerful
- 4:50SEO is important
- 5:10SEO in 2010
- 5:45Google got smarter
- 6:45Content is king
- 7:05How do I write good content
- 7:20Keyword research
- 8:00Long tail keywords
- 9:05Keyword metrics
- 10:10Paid keyword research
- 13:10Target multiple keywords
- 14:20Add code
- 16:10What is good content
- 18:30Add transcripts
- 19:35Other common mistakes
- 21:45Content distribution
- 23:00Longterm strategy
- 23:30Update old content
- 24:40Titles
- 26:40Questions
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