SEO for the New Millenium
summary
Claims concrete steps and results rather than hype: Google takes about four to six weeks to index submissions, target keywords of two to four words, and prefer domains with keywords stuffed into the name. Implementation details include title and description tags, using a meta refresh for redirects or intros, hiding copy with display:none or large negative text-indent, and building inbound links by trading or buying them. Warnings include avoiding frames and that content quality still matters despite quick hacks.
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chapters (33)
- 0:00Intro
- 1:16Firefox
- 1:31Internet Explorer
- 1:44What is SEO
- 1:56What does SEO mean
- 2:23Three parts to SEO
- 2:59Step 1 Optimize your site
- 3:14Step 3 Make money
- 3:28Where do you start
- 4:15Hiring an SEO professional
- 4:30Advanced webmaster
- 4:52Submission
- 5:38Blank Slide
- 6:30Search Engine Share
- 6:45Disclaimer
- 7:04Short Answer
- 7:33How do you know what keywords to target
- 7:53Domain name
- 8:12Domain name example
- 8:38Title tag
- 8:51URL structure
- 9:20Meta tags
- 9:48Meta tags alone
- 10:05Description tag
- 10:40Meta refresh
- 10:54Noscript tag
- 11:14Meta refresh tag
- 11:50Slide
- 12:06White Text
- 12:33Frames
- 13:52Trade Links
- 14:15Comment or Review
- 14:37Conclusion
