Impact through Innovation: Solving for Core Needs
summary
Shows how to move from persona to measurable solution: uses Jobs to be Done to extract an actual hireable job, turns that into concrete value stories, maps capabilities like a chatbot function with Spanish language options and personalized prefs, and places outcomes on a two-by-two prioritization (quick wins vs big bets). Uses Miro for collaborative drafting and delivers a single-page artifact linking persona, jobs, capabilities and KPIs so teams know what to build and how to measure success.
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chapters (6)
- 0:00Start
- 0:11Introductions
- 3:53Essential Frameworks
- 18:04Single Mom with Depression
- 26:32Value Stories
- 39:54Contact Email
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