Games Gathering 2024 Lviv
2024-02-29..2024-03-03
-- online --
[Games Gathering 2017, Games Gathering 2018, Games Gathering 2019 Kyiv, Games Gathering 2019 Kiev, Games Gathering 2020, Games Gathering 2021 Odessa, Games Gathering 2021, Games Gathering 2022 Summer, Games Gathering Summer 2022, Games Gathering 2023 Kyiv, Games Gathering 2024 Lviv, Games Gathering 2024 Kyiv, Games Gathering 2025 Lviv, Games Gathering 2025 Odesa, Games Gathering 2025 Kyiv]
who it's for
indie studio founders, game marketers, product managers, data analysts in gamedev, studio engineers, qa leads, business development managers
topics
mobile collectible games with physical revenue; international PR for games after 2022; creator and community comms tactics; game data analytics workflow (SQL, BI, A/B); visibility beyond Steam and key distribution APIs; micro-influencer performance marketing for games; internal startup model with shared SDKs; deadline-free iterative launches and experiments; CDN strategies for game asset delivery; Bluetooth instrument controllers and SDKs; QA workflows and console certification; B2B game marketing and growth strategy
| title | author | length |
|---|---|---|
| Mobile Games in Retail: The ARENA Case | Eduard Akhramovych | 25m |
Presentation describes a retail gamification project called ARENA developed by Art Nation Loyalty for ATB-market: a full game universe with a mobile app, over… | ||
| PR Launch of Products to International Markets After 24.02.2022 | Yuliia Yukhym | 47m |
PR strategies for Ukrainian brands and startups expanding to international markets after Feb 24, 2022, focusing on how to communicate with limited budgets and… | ||
| Reviving Comms Through Communication | Rick Lagnese | 32m |
Claims that putting “comms” back into communication increases creator engagement by favoring voice contact and targeted pings over mass email, with tactics… | ||
| Data Analyst in Game Dev: How to Enter the Industry Through Mathematics | Roman Povzyk | 51m |
A product analyst from Bini Games describes how to start a career as a data analyst in game development, using his own career story and colleagues’ advice. He… | ||
| Beyond Steam: Mastering Visibility and Sales in Today’s Diverse Gaming Marketplace | Bjoern Hornemann | 26m |
Steam holds 70% market share in PC digital, with 73,000 games and only ~500 earning over $3M, so visibility is scarce and marketing budgets favor big studios… | ||
| From Impressions to Conversions: How Micro-Influencers Drive Engagement and Sales for Games | Dima Okhrimchuk | 01h 01m |
Platform launched June last year and already runs campaigns for ~220 companies with 80% recurring revenue, paying micro-influencers only for tracked actions… | ||
| Is It Possible to Build a Startup Inside a Big Company? | Artur Sheikhaliiev | 44m |
How to build a startup inside a large company: creating a new niche product from an idea without standard corporate processes, launching it within a big… | ||
| Why Innovation Hates Deadlines: Four Launches with 160M Installs During a Crisis | Volodymyr Kravchyshyn | 45m |
Examines how avoiding rigid management and embracing a ‘no rules’ culture enabled four game launches that reached 160 million installs during a crisis. Uses… | ||
| CDN — The Technology Taking Games to the Next Level | Olha Molodid | 33m |
Explains how CDN (content delivery networks) are used in modern game development to speed up content downloads, make game updates more efficient, and provide… | ||
| Game or Not a Game, But a Learning Playground: Geissen — the New Ecosystem Everyone Wants In | Taras Terletskiy | 50m |
Presentation introduces Gaiseen, a new Ukrainian–British game industry ecosystem and platform positioned as both a game and an educational playground. It… | ||
| Team Lead Rules Proven by Time, from QA and Gamedev to NASA Programs | Oleksii Rohalskyi | 53m |
A collection of thirty years of leadership rules for team leads, drawn from guidance by Jerry Madden (Deputy Director of Project Management at NASA's Flight… | ||
| The Influence and Value of Marketing in the Game Industry (B2B) — The Power of Marketing in Game Industry | Nazar Bey | 01h 16m |
A CMO from Stepico Games explains how to run effective marketing in service-oriented game development companies, covering team building, strategy creation… | ||
| nothing matches | ||