How to Prototype Anything
summary
The talk explains how to prototype any product or service with a business focus, classifying prototypes into three types tied to commercial goals. It covers patterns and real-world examples (banking, insurance, construction) for getting maximum value from prototypes and shows how to apply those patterns to participants’ own business ideas or daily situations.
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chapters (11)
- 0:00Introduction
- 2:07What is prototyping?
- 8:25Pattern classification
- 11:16Snake oil pattern
- 15:58Role-playing
- 20:41Incremental prototyping
- 26:08Figurative patterns
- 31:00Turkish automaton
- 35:17Relabeling
- 37:27Analogies and examples
- 40:16Conclusion
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