Influencing via prototyping
summary
Claim: prototyping moves strategy when it makes an idea feel real, believable, and testable. Examples: a hacked Photoshop prototype called Imagine Me helps land cross‑app AI work; a data‑driven profile prototype uses real Instagram data to reveal edge cases at 2+ billion scale; model‑plugged prototypes expose latency and error states; a sticky‑note prototype ships as Content Notes and the edits product launches. Tools: internal models, hand‑held origami rigs, Photoshop, and live data. Results: faster alignment, avoided sunk costs, and a shipped feature.
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chapters (7)
- 0:00Introduction
- 1:32The Power of Prototyping
- 4:56Sparking Joy with Craft
- 8:11Aligning Teams with Data
- 12:52Starting Strategic Convos
- 16:09Case Study: Edits App
- 18:51Conclusion
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