~/talk

Live ops and their importance for your game

on YouTube 46m
Talkat Games Gathering 2021 · 2021-11-30..12-05· [game-development]

speaker

name:Aleksandar Ivanov
links:none on file

resources

video:https://youtu.be/1htnE5bmwZQ
slides:none on file

summary

Company-run live ops centers on four measurable levers: events promotions content features — Imperial Online runs six major annual events plus monthly minievents, uses limited-time promotions and custom VIP offers, and keeps metric alarms to catch underperforming sales. Publisher ops on Siege: WWII add 16 languages, art updates, new veteran and mercenary card types, weekly tournaments and alliance wars, and a VIP support lane, resulting in tripled revenue for Siege: WWII after takeover.

AI-written summary · about

chapters (8)

  1. 0:00Start
  2. 4:06What Are Life Operations
  3. 5:42Evaluate Your Resources
  4. 18:33Skins and Different Visual Assets
  5. 23:34Siege World War Ii
  6. 29:18Veteran Cards and Mercenary Cards
  7. 30:41Community and Problem Management
  8. 38:24Follow Your Metrics

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