Joseph Iris
where else to find them
no profile links on file
what they talk about
where they keep going back
- Pocket Gamer Connects London4 editions2023–2026
on a stage with
- Faheem Saiyadonce
- Federica Stisciaonce
- Richard Kosonce
all 5 in the filters
who talks about the same things
- Peggy Anne Salz7 talks
- Vera Manhoso3 talks
- Adam Smart8 talks
- Brad Shapiro2 talks
- Gus Viegas4 talks
- Matej Jurcak4 talks
| title | conference | date |
|---|---|---|
| Session: Re-Engagement In 2026: How To Design & Scale Winning Retargeting Campaigns | Pocket Gamer Connects London 2026 | 2026-01-19 |
Retargeting now commands about 30% of UA spend and probabilistic iOS retargeting has scaled ~600% by matching IPs; DSPs run ~4 million auctions per second… | ||
| Panel: How User Acquisition Is Evolving In 2025. | Pocket Gamer Connects London 2025 | 2025-01-20 |
User acquisition pivots back to rewarded channels with concrete tactics: playtime SDK rewards (eg. “play 20 minutes daily”) and cashback to lift D7/D14… | ||
| Winning the Game: Leveraging Contextual Bandits for Creative Optimization | Pocket Gamer Connects London 2024 | 2024-01-22 |
Argues that replacing slow A/B tests with contextual bandits (greedy, Thompson sampling, UCB) routes impressions to better creatives in real time, using… | ||
| Demystifying Machine Learning for Programmatic UA & Retargeting | Pocket Gamer Connects London 2023 | 2023-01-23 |
Describes concrete ML work for programmatic UA: models update daily to “remember yesterday,” run predictions and 100–300 ms bidding in real time, and use… | ||
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