~/talks

Jacki Vause

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Curated Panel: The Privacy-First Advantage: Smarter Data, Smarter Monetization In 2026.Pocket Gamer Connects London 20262026-01-19
Publishers report concrete wins and costs: Google adoption data shows 60% games use Google CMP while only 2% use vendor CMP, and popups without a reject button…
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Curated Panel: How First-Party Data Creates More Valuable Players In-Game.Pocket Gamer Connects London 20252025-01-20
The panel lays out concrete steps: integrate a certified CMP and implement Google's consent mode because TCF mandatory now breaks personalization and ad/UA…
Panel
Panel: Mobile Gaming Revolution: Tackling UA Challenges & Pioneering Future Opportunities.Pocket Gamer Connects London 20242024-01-22
Panel states Google requires a CMP for AdMob and pushes a new Google consent mode; attribution still relies on probabilistic fingerprinting today while…
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Panel: The Gaming Roadmap to 2030: What New Tech, Trends & Models do we Need to Prepare For?Pocket Gamer Connects London 20232023-01-23
Panel argues the engine and language landscape fragments as a real technical shift: x86 to ARM shift and WebAssembly plus Rust/Kotlin open space for niche…
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Panel: A Love Story: Essential Strategies to Attract (& Keep) an Audience.Pocket Gamer Connects London 20232023-01-23
Teams test identities with fake companies and run focus test before prototyping (one group ran 10–12 concept companies) and target growth by finding one…
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Panel: How to Optimise Revenue & Retention for Your GamesPocket Gamer Connects Digital #7 (Online)2021-07-12
Panel argues monetize from GDD onward, not after launch, and treats ads as integrated product placement (AdInMo billboards) rather than interruptive breaks…
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Panel: How to Optimise Revenue & Retention for Your GamesPocket Gamer Connects Digital #72021-07-12
Panel argues you must plan monetization at GDD, instrument funnels and liveops, and test aggressively rather than bolt on ad SDKs later. Recommend AdInMo…
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Panel: The Truth About Ads: Is it a Disruption, a Requirement or an Opportunity for Game Makers?Pocket Gamer Connects Digital #7 (Online)2021-07-12
Panel argues ads work as rewarded views that boost retention and as direct‑response UA, not just interruptions. Practical tactics covered: build a 30‑second…
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Best Practices for Keeping Your PC Game RelevantPocket Gamer Connects Digital #22020-06-08
Advice focuses on concrete moves: switch monetization when paid sales fall (for example flip paid to free-to-play or add tiered $2–5 subscriptions for younger…
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