Drive engagement and boost performance in your app with deep links
summary
Concrete claim: adding uplinks and universal links and fixing misconfigurations measurably raises app conversions. The session introduces deep link validation tool and deep link impact calculator in Google Ads - Deep Links, explains manifest intent filters, assetlinks json and autoverify, and runs website plus APK checks. Example metrics show 29.4% coverage now, top 10 fixes yield ~2–3k extra conversions and fixing all missed links projects 15–70k more. Tools scan campaign URLs, list missing uplinks, and produce actionable reports and QR previews.
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chapters (5)
- 0:00Intro
- 1:01What are deep links
- 8:26Deep link validation tool
- 11:08Deep link impact calculator
- 13:49Summary
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