Don’t let your vision be a dream
summary
Eight concrete lessons on building a corporate accessibility program: start with the subtitle system in Assassin’s Creed Origins as a low‑cost early win, push accessibility info into customer FAQs to reduce bad purchases, leverage PR to surface usage data and get executive sponsorship (team officially created after a CEO follow‑up), standardize stage‑gate requirements and added accessibility checkbox before production in 2021, scale by centralizing reusable engine work (Snowdrop and Envy) while delegating accountability across 45+ studios.
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chapters (20)
- 0:00Introduction and background
- 3:11Building trust and credibility
- 5:54First accessibility win and early lessons
- 9:20Expanding influence with the fisherman approach
- 12:27Celebrating successes and changing mindsets
- 14:11Long-term vision and company-wide goals
- 16:38Understanding company hierarchy and delegation
- 19:48Collaborating with teams and soft power
- 21:14Delegating to policy teams and HQ
- 24:03Centralizing and tracking global progress
- 25:45Finding efficiency gains and reusable solutions
- 27:31Staying humble and learning from others
- 30:57Closing remarks and Q&A introduction
- 31:39Q&A: Communicating your vision effectively
- 34:27Q&A: Advocating for accessibility as an engineer
- 37:52Q&A: First step to build organization-wide program
- 40:40Q&A: Resources for junior engineers
- 43:31Q&A: Encouraging teams to seek support
- 47:02Q&A: Advocacy vs guilt tripping leaders
- 49:06Q&A: Driving bottom-up vision in higher education
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