Agile UX Research Methodologies
summary
Describes concrete methods used at Google: heuristic evaluation that measured Android tablet setup time in seconds and produced a faster build within a week and a six‑month rollout, rapid RITE rapid iterative testing where designers produce a mock between morning interviews, one‑day or three‑hour guerrilla tests that validated Android widget and Glass prototypes, use of labs versus in‑context testing, prioritizing insights by assigned dollar value and relying on the IBM rule that $1 invested in research saves $10 in development.
AI-written summary · about
chapters (11)
- 0:00Start
- 0:50What's Ux and Why Does It Matter
- 1:57What's Wrong Here
- 4:31What Are the Challenges in Eurex Testing
- 8:03A Heuristic Evolution
- 9:42Rapid Iterative in Testing
- 12:48Android Widgets
- 13:45Sprint Cadence
- 18:21Execute the Study Correct
- 19:28Standard Checklist
- 25:29Engagement Level
related talks
49mEmploying UX Research Methods To Create User-Informed Text
40mThink Like a Designer
24mPanel Talk: Integrating UX for Improved Product Development
27mRunning a Design Sprint on Android
36mUser Research For Everyone
05mIntervista
27mUser Research for everyone
46mUsability Testing is easier than you think