Getting Discovered on Google Play
summary
Search is the largest install source: 12% daily of active users search and half weekly search at least once, with over 6 million queries per month. Rankings use installs, uninstall and long install engagement, plus ~80 signals (locale, device, +1s, friends' reviews). Top lists run daily per country/category; top new 30‑day window uses global publish date. Concrete actions: clear title/first‑line description, screenshots/video, smaller APKs, add developer URL, use the in‑app +1 API and Games services for viral growth.
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chapters (26)
- 0:00Intro
- 4:07Major Install Sources
- 6:58Vision: Summary
- 8:05Short & Clear Title
- 9:04Functional & Vivid Description
- 10:28Real Screenshots Users actually check this
- 11:24Video Previews
- 12:07Reviews & Ratings
- 12:49Reaching your Target Audience
- 14:36Good App Metadata: Summary
- 18:09Personalization Statistics
- 19:11Finding the Right Result
- 19:55Top Lists: Per Country, Per Category, Per Device Type
- 22:05Trending Movers & Shakers
- 23:14Related / Cross Sell
- 24:23Personalized Recommendations
- 25:31Personalized Home Pages
- 26:32Personalized Category Home Pages
- 27:15Personalizing Search
- 28:15Discovery Features: Summary
- 29:12'Designed for Tablets
- 30:15Ensure helpful Web Anchors Flatout Stuntmana Game Where Crashing and Burning is the point
- 31:51Avoid Common Mistakes
- 32:31Make Your APK Smaller Simplicity
- 33:35a. Create the Viral Loop for Your App Social Reviews
- 36:115 Things You Can Do: Summary
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