Mobiconf 2018: Samuel Beek, WeTransfer
summary
WeTransfer builds a native mobile product instead of porting desktop code and sees 25x growth in a year. Design choices: three of five content actions are photo/video/scan, camera dominates input, touch limits typing so content shifts visual and short, location enables services, voice varies by market. Mobile sessions average a minute and users glance ~80 times daily, so interfaces must be easy to digest and every item must be shareable — sharing as new saving to fit mobile behavior.
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chapters (10)
- 0:00Introduction and personal journey
- 7:44Scale of mobile platform
- 11:41Mobile-first approach vs desktop porting
- 19:32Mobile inputs and outputs
- 27:29Mobile as communication platform
- 32:46Key takeaways for mobile design
- 35:05Q&A: Interfaces vs concepts
- 36:41Q&A: Next big thing in tech
- 38:32Q&A: Mobile in health applications
- 41:10Closing remarks
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