Mobiconf 2018: Filip Stanis, Google
summary
Ecommerce conversion stays flat and 28% of shoppers abandon carts for long checkouts, so this demo shows a concrete integration that reduces typing to a few taps by using the Google Pay API and its four-step flow: include library, call isReadyToPay, createButton and call loadPaymentData. The demo uses test vs production modes, example gateway tokenization (merchant ID), restricts networks (Visa/AmEx), returns an encrypted payment token for the processor, and works on web, Android, Chrome and Google Assistant.
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chapters (8)
- 0:00E-commerce checkout challenges
- 1:15Why checkout conversion stalls
- 2:40Google Pay API introduction
- 4:52Implementation overview
- 8:02Step-by-step integration guide
- 11:58Live demo walkthrough
- 20:43Security and privacy features
- 21:27Resources and Q&A
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