Working with AR by Jayway (Main Stage)

on YouTube ↗20m

" summary

Claims concrete results: shows ARKit 2 persistence and object recognition actually used to place and share anchored content, cites tooling like USDZ and Adobe Project Aero, and mentions enterprise pilots with IKEA Place-style furniture placement and Walmart pricing overlays. A working app called Memory Lane is built, distributed via TestFlight/App Store, demonstrating printed-photo-triggered video playback, and a live coding demo wires ARKit to an AWS IoT pipeline so sensor data appears as realtime overlays.

AI-written summary · about

" chapters (10)

1. 0:00AR introduction
2. 1:53AR market growth
3. 3:38AR in advertising
4. 6:55ARKit 2 features
5. 8:11AR commerce demo
6. 10:22Walmart’s AR pricing
7. 11:05AR instructions
8. 13:56AR meets IoT
9. 15:24AR accessibility
10. 16:51Memory Lane AR demo

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