~/talk

Make It Under 100 Milliseconds: Contextual Ads on Sphinx

TalkinRussianat РИТ++ 2016 · 2016-05-31..06-01· [web-performance]
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slides:none on file

Describes Avito.ru’s contextual advertising system that must select a few relevant ads from millions of listings in real time. Explains using Sphinx as the search/index engine, applying millions of per-query weighting coefficients, and engineering optimizations and tricks to reduce end-to-end ad selection latency to under 100 milliseconds.

AI-written summary · about

  1. 0:00Introduction
  2. 1:06System requirements
  3. 3:57Click probability prediction
  4. 8:53Search engine choice
  5. 12:26Sphinx setup & ranking
  6. 20:38Optimizing for 100ms
  7. 25:15Performance results
  8. 27:01Q&A
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