The "Oh Shit" Graph
summary
Analysis of the edit‑history database produces an "Oh Shit" graph showing active editors peaking around January 2007 and falling from roughly 40,000 active editors with a projection that continued decline could leave the project nearly editor‑less. Experiments use AB testing, an E3 editor engagement pipeline, a Wikilove heart reward and a new flow workflow (talk page) tool; results show gratitude and training funnels raise one‑year retention while repairing broken funnels and reducing anonymity stabilizes communities.
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chapters (6)
- 0:00Start
- 14:01Evaporative Cooling
- 16:48Broken Funnels
- 22:49Communication Vectors
- 35:44Terrain is the Map
- 35:58Terrain is not the Map








