How the Music Industry Is Being Redefined by Web3
summary
Claims that NFTs are best used as membership tokens and new artist financing replace advances, backed by a concrete onboarding tool that lets fans buy an NFT with phone-and-email onboarding and credit card in minutes, plus a OneOf partnership with the Grammys and an NFT pass product. Concrete numbers include 22 million songs a year flooding Spotify. Work underway: tokenizing royalty streams and royalty accounting on-chain to trace payments, plus hybrid wallets that let creators export to self-custody at their own pace.
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chapters (15)
- 0:00Introduction
- 3:13Web2 to Web3 in music
- 5:17Crypto and music infrastructure
- 7:42Advice for musicians in Web3
- 10:13Making Web3 tools accessible
- 12:19Skepticism about Web3 music
- 14:45Why Web3 matters for artists
- 17:12Avoiding inequities in Web3 music
- 19:58Energy and blockchain in music
- 22:26Music NFTs: past and future
- 23:30Community models in Web3 music
- 25:15Scaling fan engagement
- 26:39Practical steps for artists
- 28:50Onboarding fans simply
- 29:52Closing and Q&A
