Did tech save the music industry?
summary
The panel argues that tech didn't kill music but transformed it: Napster/LimeWire/YouTube provoked collapse fears, then Spotify/Apple Music/Amazon Music and Spotify's IPO bring real-time streaming metrics artists use to route tours and target markets, social DMs and plugins let collaborators find each other, producers now mix hardware with plugins, physical liner notes fade, attention shrinks to ~3 seconds, and AR/VR plus phone apps (Shazam cited) become new concert layers.
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chapters (7)
- 0:00Introduction and context
- 2:12Tech’s impact on music business
- 5:31Artist-listener relationships today
- 7:55Artists as multi-industry brands
- 10:26Analog vs digital music memories
- 14:20Future of music and tech
- 17:14Kendrick Lamar’s Pulitzer impact
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