Disrupt Yourself Before Others Do – Digital Transformation as a Continuous Task
summary
The panel examines digital transformation as an ongoing strategic responsibility rather than a one-off project, focusing on how companies can continuously question legacy structures and proactively drive innovation to stay ahead of new competitors. Participants discuss balancing experimentation with business accountability and combining long-term foresight with the pressure to innovate, featuring leaders from AITAD, Ottobock and Minol Messtechnik and moderated by Bitkom’s retail & proptech head.
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chapters (12)
- 0:00Introduction
- 1:03Ottobock product development
- 3:49Cultural differences in digitalization
- 5:13Embedded AI as gamechanger
- 7:22New ideas vs. existing
- 9:27Self-cannibalization in strategy
- 11:35Disruptive ideas challenges
- 13:26Balancing stability and innovation
- 15:08KPIs for transformation
- 18:38Q&A
- 20:45Radical changes ahead
- 24:19Summary
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