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TRANSFORM 2026

date:2026-03-18..2026-03-19
location:Berlin, Germany
series:TRANSFORM · one edition

Als B2B-Leadevent des Bitkom konzentriert sich die TRANSFORM ganz auf die Digitale Transformation von Unternehmen. Sie präsentiert neueste Technologien und Lösungen zur Digitalisierung von Geschäftsprozessen und -modellen und unterstützt Konzerne, Großbetriebe sowie mittlere und kleine Unternehmen darin, sich den Herausforderungen des digitalen Zeitalters erfolgreich zu stellen. An zwei Tagen kommen Führungskräfte und Entscheidungsträger, Geschäftsführungen, Vorstände, CDOs, CIOs, CSOs, COOs sowie Digital-Expertinnen und -Experten in Berlin branchenübergreifend zusammen.

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Connecting Data, Connecting Worlds – Resilient KRITIS through IT and OT IntegrationMichael Hagedorn17m
The talk explains integrating IT and OT in critical infrastructures, focusing on the energy sector, and presents a "data house" architecture to create…
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Digital Revolution – How Banks and Businesses Are Redefining Their RoleBettina Orlopp20m
Talk outlines how digital transformation reshapes banks and businesses, focusing on optimizing business processes and redefining institutional roles in the…
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Europe 2030 – Digital, Sovereign, CompetitiveSantiago Argelich Hesse, Sven Przywarra, Eva Mettenmeier, Leah Schrimpf30m
Panel examines how competitive and future-proof Europe’s digital economy and infrastructure can be by 2030, focusing on strengths and weaknesses and cultural…
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Opening Keynote – Bill AndersonBill Anderson22m
Bill Anderson, CEO of Bayer, gives the opening keynote at TRANSFORM 2026 about accelerating digital transformation in businesses. He focuses on practical…
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Opening Keynote – Dr. Roland BuschRoland Busch24m
Roland Busch, President & CEO of Siemens, opens TRANSFORM 2026, a Bitkom B2B event focused on digital transformation. He discusses helping companies optimize…
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Software Defined Defense – Algorithms for Defense CapabilityGundbert Scherf, Generalleutnant Michael Vetter, Marc Wietfeld, Leah Schrimpf39m
Panel discusses how software, data and algorithms shape modern military readiness and decision-making, focusing on new paradigms for defence capability…
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Transformation in Times of Global UpheavalThomas Saueressig17m
Thomas Saueressig (SAP board member) outlines how European mid-sized companies can manage transformation amid geopolitical tensions and economic uncertainty by…
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Fast Lane or Obsolete? German Mittelstand on the Road to the FutureChristian Mehrtens, Melanie Kehr, Dirk Röhrborn27m
German mid-sized companies (Mittelstand) face heavy pressure to transform but often fail to scale pilots into broad deployments. The panel examines why…
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Welcome to TRANSFORM 2026 | Opening KeynoteDr Ralf Wintergerst09m
Overview of the TRANSFORM 2026 B2B event by Bitkom, focused on accelerating digital transformation in companies under the theme “Digitalization now!” It…
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AI Adoption Instead of AI Debate – How Companies Successfully Use AISarah Kemether21m
Practical guidance on deploying AI in enterprises: concrete steps for adopting generative AI and related OpenAI tools to move beyond debate to implementation…
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Closing KeynoteKarsten Wildberger23m
A closing keynote at TRANSFORM 2026 addresses digital transformation in businesses, focusing on optimizing business processes and meeting challenges of the…
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AI Transformation – How We Reinvented Ourselves & How You Can TooStefan Ostwald20m
Parloa’s co-founder Stefan Ostwald describes how Parloa transformed customer support from rule-based automation to an AI-native platform, using modern AI…
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Algorithms, Agents, General Intelligence – From Promise to ValueProf․ Dr. Stefan Wrobel21m
The talk surveys AI progress from algorithms to specialized agents and the idea of artificial general intelligence, focusing on concrete examples where machine…
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Berlin’s New Chief Digital Officer in Conversation on StageMatthias Hundt13m
Matthias Hundt, Berlin’s new Chief Digital Officer, discusses Berlin’s digital transformation efforts at TRANSFORM 2026. He outlines initiatives to modernize…
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Cybersecurity in the Age of AIRalf Schneider21m
The talk explains how AI—especially agentic AI—changes cybersecurity risks and requires new security architecture and AI-driven defense operations. It covers…
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Innovators' PitchIan Kakarott, Christiane Mücke, Matthias Graf von Kielmansegg, Carina Tüllmann, Julian Lategahn, Mariya Rajendran, Dr․ Sabine Völkel, Johannes Vollbehr, Tobias Bürger, Dr․ Anna Dieckhöfer53m
A platform for disruptive European early-stage startups to pitch ideas and prototypes to a jury and specialist audience of digital pioneers, global players and…
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Germany in the Crosshairs – How Resilient Is Our Economy?Mark Lohweber, Astrid Krügel, Claudia Plattner, Felix Kuhlenkamp36m
Panel examines how resilient the German economy is against current threat scenarios by identifying the most pressuring attack vectors on companies…
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Innovation in Action: the de:hubs Live at TRANSFORMClaudia Berend58m
Representatives from de:hub innovation hubs (including Logistics & Commerce Hamburg, Smart Systems Dresden, Smart Infrastructure Leipzig, Deep Tech Berlin, AI…
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Sovereign Success — Champions from EuropeAlbrecht von Sonntag, André Schwämmlein, Tanja Rückert, Jana Gaulke30m
The session examines how European companies can stay globally competitive amid digital transformation, geopolitical tension, and rising global rivals by…
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Sovereign Space ReconnaissanceStefan Frey07m
Vyoma presents a system for sovereign space situational awareness and reconnaissance to protect satellites from hacking, jamming, or destruction. The talk…
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World(un)order in the Digital RealmClaudia Plattner17m
The talk examines how digital technologies shape economic and security policy, fundamentally changing existing structures, and argues that speed of action will…
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Turning Point, Defense Capability and InnovationGeneralleutnant Michael Vetter11m
Generalleutnant Michael Vetter outlines how the German Federal Ministry of Defence is addressing the current geopolitical turning point by strengthening…
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15 Million Opportunities — Automated Accessibility at ScaleTorsten Plavius, Michael G. Adamitzki17m
Canon and ITERGO built an automated pipeline to convert millions of documents per year into PDF/UA accessibility-compliant files for over 15 million customers…
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AI Adoption at Scale — How AI Actually Reaches the Entire CompanyJörg Riedel19m
The talk explains why enterprise AI investments fail to reach most employees and argues that real AI transformation requires giving frontline and non-desk…
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Agentic AI — From Hype to RealityNiklas Bläsing19m
Agentic AI refers to autonomous systems that plan goals, make decisions, and execute tasks; the talk examines which agent capabilities are realistic today and…
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Autonomous IT Operations through Intelligent Automation and OrchestrationLeon Stamm21m
Explains how Beta Systems uses intelligent automation, AI-driven orchestration, and end-to-end observability to achieve autonomous IT operations. Describes…
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The Time Is Now — Why Industrial Companies Must Fix Their Product Information FlowGuido Abbenhuis19m
Industrial companies often have product information scattered across functions, systems and lifecycle phases, causing higher costs, slower pace, poor customer…
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Beyond Translation — Protecting and Scaling Global Processes with AI Speech TechnologyWerner Waldhier16m
Explains how DeepL’s specialized AI language platform addresses outdated manual translation workflows and risky use of generic AI tools by giving IT and…
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Context Engineering — Reliable AI Instead of HallucinationsDaniel Claessen18m
Daniel Claessen explains Context Engineering as the foundation for reliable AI systems, arguing that failures often come from missing structured context rather…
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The Missing Link — Why AI Enablement Partners Determine the Success or Failure of Your AIPatrick Walther19m
The talk explains why many companies fail to get lasting value from AI despite having the tools, arguing the missing element is internal AI Enablement Partners…
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Digital Transformation Will Fail Anyway — Build Your Own Competitor BetterRainer Berak, Kevin Jostmeyer-Zelles17m
Argues that large digital transformation programs typically fail and recommends companies deliberately build their own competitive startups or internal…
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Enabling Human Capabilities for AI & DigitalisationProf․ Dr. Steven Ney18m
Argument: digitalisation makes tasks easier but increases systemic complexity and risk, so education must build strategic capabilities not just skills. The…
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High Performance in Motion — How Mobility Enables Peak PerformanceJoachim Marschal19m
Uber for Business presents how intelligent corporate mobility (Uber app for enterprises and Uber Eats) reduces costs, simplifies processes, and gives teams…
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How I Learned to Stop Worrying and Love the AI — Integrating LLMs into a DMSNikola Milanovic19m
A CTO describes integrating large language models into a document management system using Retrieval-Augmented Generation (RAG). The talk covers practical…
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AI-Powered and End-to-End — Levers for Successful Business TransformationKerstin Stier19m
The talk explains why many transformation projects fail and proposes concrete levers for success: replace Big-Bang efforts and isolated solutions with…
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Physical AI — When AI Leaves the Digital WorldAndreas Angerer18m
The talk explains how combining AI, software and robotics lets embodied systems perceive, act and reason in the real world, moving robots beyond rigid…
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When Intelligence Takes Shape — The Rise of Physical AIDr․ Adrian Reisch16m
The talk explains Physical AI as the shift of intelligence into autonomous, learning robots and focuses on humanoid robotics and Robotics-as-a-Service as…
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Who Controls Your Endpoints in a Crisis — You or Your Manufacturer?Heiko Friedrich19m
The talk examines modern Unified Endpoint Management (UEM) control planes and how they create governance and operational dependencies that can undermine…
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The State of Compliance — How Regulation and InfoSec Have Evolved in the Modern WorldKilian Schmidt19m
Overview of how European regulations—GDPR, NIS2, DORA and the AI Act—now intersect with growing information-security risks and digital complexity, shifting…
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Secure and Fast into Production — Modern Software Development in Regulated EnvironmentsAndreas Böhrnsen21m
Covers how to run agile development and fast deployments in highly regulated, security‑focused industries by automating compliance requirements and integrating…
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Securing the Future — Digital Trust as an Enabler for Innovation, Mobility and ResilienceFabienne Beez16m
Digital trust—built through clear requirements, reliable testing, and transparent responsibilities—is presented as a strategic enabler for innovation…
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Neo Energy — The Tech Revolution of the Energy SectorBradley Mundt19m
Neo Energy presents a technology-driven transformation of the power sector inspired by fintech: it adds a third dimension to electricity management by…
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Know Your Processes — Hands-on Insights into Business Optimization with FP Sign, EuJonas Zweyrohn20m
The talk explains how FP Digital's FP Sign moves digital signature handling from isolated steps to end-to-end workflow automation, using concrete…
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AI Quality Offensive — Content Quality without Slop and without PromptsMatteo Rosoli18m
The talk explains how newsrooms and marketing teams can use AI for content production while maintaining high quality, control, and regulatory compliance under…
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Guidelines for Green AI – Designing AI SustainablyMarco Behnert, Johannes Fischer, Peter Rolfes19m
The presentation introduces the “Guidelines for Green AI,” practical recommendations for designing and operating sustainable artificial intelligence. It covers…
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An AI Talk That Will Make You Rewrite Your RoadmapMohammed El-Nabulsi14m
Mohammed El-Nabulsi (CEO, HEON) argues that organizations should stop thinking of AI as just a tool for automating tasks like email or as a risk to control…
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Digital Accessibility at a Global ScaleJan Stedul19m
A Managing Director from AccessiWay explains how a Europe-wide company made digital accessibility manageable across 18 countries by structuring, prioritizing…
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The Future of Enterprise Software – AI, New Work and Measurable ROICarsten Bieker17m
The talk examines next-generation enterprise software that embeds AI directly into business processes and rethinks access to corporate data. It explains why…
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The Green Transformation of Small and Medium-Sized EnterprisesAlexander Trautmann19m
The talk explains how digital systems and AI-driven tools (CO2 reporting modules, e-invoicing, hyperautomated workflows and realtime dashboards) can make small…
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The New IT Security Law NIS2 - Are You Affected and What Do You Need to Do?Regina Frey22m
NIS2 has been law in Germany since 06.12.2025 and this session explains how medium-sized companies may be directly or indirectly in scope via customers and…
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Cloud & AI – The Next Step in Customer CommunicationManfred Iske19m
The talk explains how cloud platforms and AI-based automation can modernize customer communication by creating secure, scalable data architectures and…
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AI-on-Demand – The Central Platform for Europe’s AIJoachim Köhler20m
The presentation describes the European AI-on-Demand platform as a centralized marketplace that aggregates AI resources, tools, services and innovators from…
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Diversity, Equity, Irrelevance – Can Our Economy Do Without Diversity?Karin Prien, Marcel Fratzscher, Ph.D., Judith Wiese, Pauline Meimberg35m
The panel examines Germany’s productivity and competitiveness problems and presents evidence that greater workplace diversity—especially higher female…
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When Off-the-Shelf AI Reaches Its Limits – Specialized Knowledge Agents for EnterprisesDr․ Sara Jourdan09m
The talk explains why generic AI hits limits for reliably accessing complex corporate knowledge and argues that specialized knowledge agents are the next step…
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Political KeynoteKarin Prien, Bärbel Bas11m
Karin Prien, German Federal Minister for Education, Family, Seniors, Women and Youth, gives a political keynote at the TRANSFORM 2026 B2B event focused on…
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Value Creation Needs More Than AIJakob Sprenger, Jonas Grandpierre20m
The talk examines why real business value in contract management comes from integrating AI into existing workflows rather than from standalone LLM pilots. It…
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From Hype to Value Creation – How Data & AI Are Rebuilding Go-to-MarketDavid Burnand, Heiner Kuhlmann, Isabell Baumgart, Florian Bayer37m
The panel examines how data and AI reshape go-to-market models across different business types — platform businesses, regulated trust-based services, and…
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Disrupt Yourself Before Others Do – Digital Transformation as a Continuous TaskViacheslav Gromov, Martin Böhm, Adriana Lehr, W. Lehmann, Nastassja Hofmann25m
The panel examines digital transformation as an ongoing strategic responsibility rather than a one-off project, focusing on how companies can continuously…
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The AI Adoption Gap – How We Accelerate AI Use in EnterprisesFlorian Kunzke22m
The talk examines why many companies fail to scale AI from pilots to production, citing fragmented data landscapes, complex system environments, unclear…
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Digitally Future-Proof – Strategies for Germany as a Business LocationSven Deglow, Tanja Emmerling, Henri Schmidt, Sophie Vogt-Hohenlinde31m
Discussion of Germany's digital transformation as a competitiveness issue, focusing on modernizing public and corporate structures, expanding digital business…
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Why Software Alone Won't Save the World – The Era of Physical AIBenjamin Rauser10m
The talk explains how combining MRI hardware, deep learning, and automation lets Orbem apply “Physical AI” to real-world problems that pure language models…
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From Germany’s Largest Amusement Park to a Global Experience PlatformMichael Mack, Marcus Ernst19m
The talk explains how the Mack Group transformed Europa-Park from Germany’s largest amusement park into a global experience platform by combining…
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The Digital Imperatives for the Automotive IndustryHauke Stars27m
Hauke Stars explains how Volkswagen is using IT to make the company more resilient, sovereign, and fast in the face of global tensions and market…
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Humanoid Robotics: The New Era of Automation – An Opportunity for SMEsMladen Milicevic22m
The talk explains how humanoid robots are entering a new automation era by combining AI, computer vision and modern robotic models so robots can perceive…
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Digital Transformation at BERAletta von Massenbach, Thomas Kohr19m
The talk explains how Berlin Brandenburg Airport (BER) is using modern technologies—notably data-driven processes, digital assistance systems, automated…
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Closing RemarksBernhard Rohleder05m
A closing address for the TRANSFORM 2026 B2B event by Bitkom focuses on digital transformation in companies, emphasizing practical steps to optimize business…
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CIO Insights – Getting Back to Growth with TechSaskia Kohlhaas, Arlene Bühler, Thomas Kleine-Möllhoff26m
Panel of CIOs from IAV, BLG Logistics Group, and Gardena discuss how information technology can drive companies back to growth. They focus on digital…
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AI Ready? The Roadmap to AI-Supported Value CreationDr․ Sebastian Vieregg, Arthur Mai16m
A practical roadmap for turning AI experiments into measurable business value by redesigning workflows and deploying autonomous AI agents. It presents how…
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Work Smarter, Not Harder! The Fully Automated Back Office for IT and Service ProsDanial Sarfraz16m
The talk analyzes inefficient manual back-office processes in IT and professional services and quantifies their cost (including six-figure annual…
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What Is Complexity and Why Digitalization Projects Often Fail Because of ItBartosch Kraszewski, Mandy Beck20m
The talk explains the difference between complexity and mere complicatedness in digital transformation projects and argues that failures usually stem from that…
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Innovation by Design, Not by Accident – How Governance Becomes an EnablerXenia Schmahl20m
Dr. Xenia Schmahl explains how innovation fails at the scaling stage because operating models aren’t designed for impact, and presents practices to bridge…
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Recap01m
TRANSFORM 2026 drew over 6,000 attendees to Station Berlin and showcased practical deployments of digital technologies, especially artificial intelligence…
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