Usability Testing with Zero Budget
summary
Claims a full usability program at zero cost by recruiting 20+ users (friends, colleagues, family), testing wireframes or products with simple timing and observation, and measuring ten concrete metrics: completion rate, task time, clicks/steps, errors, conversion, expectation vs reality, satisfaction, and a single usability metric. Describes lightweight methods—cognitive walkthrough (3 steps, 4 questions), heuristic review (10 heuristics), exploratory sessions, A/B splits—and recommends SUS with SUS score 68 average 80+ excellent to quantify results.
AI-written summary · about
chapters (21)
- 0:00Usability testing intro
- 1:27Why usability testing matters
- 3:14UI UX vs usability
- 5:18Usability testing defined
- 8:08Zero-budget usability tests
- 9:13Ten usability metrics
- 12:23User expectations vs reality
- 13:29Tracking errors and mistakes
- 14:12Clicks steps and time
- 15:36Conversion rates and A/B testing
- 18:28User satisfaction metrics
- 19:34Cognitive walkthrough steps
- 21:22Heuristic evaluation guide
- 31:01Flexibility efficiency and minimalist design
- 34:13Recognizable diagnosable and recoverable errors
- 37:09Help documentation
- 39:17Exploratory testing
- 40:22Questionnaires for usability
- 42:12SUS scoring guide
- 43:34Further reading
- 44:38Summary
related talks
46mUsability Testing is easier than you think
42mUsability Testing is not Rocket Science!
43mUsability Testing is not Rocket Science!
54mUsability Testing is easier than you think
01h 04mDiscount Usability Testing for Agile Teams
31mHallway Testing - Cool Face of Usability Testing
32m3 mistakes to avoid when evaluating a product's UX
40mImprove Your Usability Tests: Learnings From Evaluating 100-plus Usability Tests