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Speak your users’ language: what to look out for when going global

Talkat NDC London 2025 · 2025-01-27..01-31· [ux-and-product-design]
slides:none on file

Nine concrete gotchas: prefer ISO 8601 date strings and use locale-aware formatters; display currencies with explicit currency codes and use PHP NumberFormatter/Collator or ICU for localized numbers, currencies and sorting; handle grammatical number beyond singular/plural (Arabic needs many forms); use named variables for localization so word order and reuse work; provide translation context and screenshots; expect much longer or denser translations (German, Chinese); don’t assume one-name, fixed-case, ASCII-only personal names.

AI-written summary · about

  1. 0:00Globalizing your app
  2. 4:16Internationalization vs localization
  3. 8:33Date formats across regions
  4. 12:50Currency display pitfalls
  5. 18:55Emojis and symbols globally
  6. 25:41Word order in translations
  7. 30:50Context in translation
  8. 35:50Word length and design
  9. 41:10Sorting in global apps
  10. 44:50Global name handling
  11. 56:11Summary and resources
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