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Ariel Michaeli

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titleconferencedate
How to Make More Money with Subscriptions360iDev 20222022-08-28
Argues that subscriptions are the money and gives concrete levers: set prices and tiers, measure Monthly Recurring Revenue (MRR) and churn weekly, and optimize…
Talk on
Open App Store Optimization Q&A360iDev 20222022-08-28
Live Q&A with no script answers concrete problems: shows keyword inspector and an appfigures keyword-optimizer tool, runs live teardowns, and demonstrates that…
Talk on
Growing Faster by Learning From the Competition360|iDev 20212021-08-22
Claims that competitor data replaces slow month-by-month experiments with actionable signals: concrete counts (almost 2 million iOS and 4 million Google Play…
Talk on
App Store Optimization for the Rest of Us360|iDev 20192019-08-25
App Store attention comes from measurable specifics: more than 82% of downloads start with search, there are about 1,000 new apps per day and roughly 1.7–1.8…
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