The Uxers
summary
Describes consolidating about 800 websites into a single platform to remove duplicate content, improve Google search visibility (current traffic >50% from Google) and serve many services in one click, citing gov.uk as a precedent and estimating roughly $30M/year savings. Explains an iterative rollout strategy and the creation of a user testing lab to run task-based usability studies (not opinion surveys) to validate designs and measure whether integrations improve findability, noting ~60% mobile visitors.
AI-written summary · about
chapters (7)
- 0:00Introduction
- 1:51Government communication reinvented
- 4:38Web integration strategy
- 7:25Service modernization
- 10:17Next steps and savings
- 12:46User testing lab
- 16:16Accessibility and mobile focus
