RTB DSP in Go: Taming the Buzzwords
summary
A talk about building an RTB (real-time bidding) DSP for mobile advertising using the Go programming language, covering the RTB problem of high request rates and tight response-time constraints and how Qmobi implemented a Go-based solution to compete in the mobile ad market. It discusses practical engineering choices for handling many QPS/KRPS and meeting latency requirements in a production DSP.
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