Best practices for Firebase Messaging

on YouTube ↗13m

" summary

Describes concrete targeting paths: use Google Analytics defaults like Last App Engagement to message users who haven’t opened the app in two weeks; add custom user properties and saved audiences for combos like expert hikers in northern California; create per-trail FCM topics (client-side subscribe, Boolean topic conditions) for multiple interests; or export server-side segments into BigQuery using a SegmentMemberships table and SegmentMetadata to send tokens. Notes quota on custom dimensions and that user properties are single-value.

AI-written summary · about

" chapters (6)

1. 0:00Introduction
2. 0:56Firebase Messaging
3. 3:36Custom Messaging
4. 7:01Topic Subscriptions
5. 8:37Import Segments
6. 10:31Conclusion

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