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Liam Wiltshire

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Panel: The Future Of Monetisation: Is Now The Time To Take Advantage Of Direct-To-Consumer?Pocket Gamer Connects London 20262026-01-19
Panel discussion gives concrete takeaways: Android is actively changing rules with an external content links Jan 28 filing and a court hearing on Jan 22, so…
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Session: D2C Monetisation: A Cost-Saving Shift Or Something More?Pocket Gamer Connects London 20262026-01-19
Tebex argues D2C is more than fee savings: it requires building orchestration for payments, routing optimization across card, wallet and local providers, and…
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Learning The Hows and Whys of Machine LearningPHP UK Conference 20192019-02-20
Tebex uses a data set of 18 million payments and iterates: a naive Bayes prototype fails on highly imbalanced data (2.8M good vs ~24k chargebacks), so…
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London Calling: Creating a customisable, multi-tenanted i18n solutionPHP UK Conference 20182018-02-14
Buycraft serves ~500,000 Minecraft webstores and has handled 16 million payments across 255 countries so a bespoke i18n layer is built: JSON locale files per…
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Adventures in MySQLDutch PHP Conference 20172017-06-29
Modern MySQL adds concrete tools: a native JSON column stored binary with JSON_EXTRACT and ->/->> operators, spatial types with spherical functions (5.7) for…
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Introduction to application scalingPHP UK Conference 20172017-02-16
Platform serves about half a million requests an hour with regular 3–5× spikes and a surprise peak of 1.2M/hr that made a customer $200,000. Practical fixes…
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Got 15 Minutes?PHP UK Conference 20162016-02-18
Claims that tiny time investments matter with numbers: 600–700 PHP questions on Stack Exchange per day, 15 minutes a week from a room of 700 people totals…
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PHP's biggest bottleneck, MySQLPHP UK Conference 20152015-02-18
Claim: PHP slowness often traces to MySQL not PHP. Practical fixes and measurements include adding indexes to cut a 25,000-row lookup from ~0.3–0.6s to…
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