~/talk

Native Mobile Apps

Talkat Shopify Unite 2017 · 2017-04-20..04-21· [developer-experience]
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Shopify announces a Mobile Buy SDK 3.0 for iOS and Android that uses the new GraphQL storefront API to return a single-request GraphQL payload (search by tags, titles and attributes), is open source, and ships with a starter sample app; SDKs reduce latency and simplify complex queries. A no-code Mobile Store Builder creates native iOS and Android apps (push, Apple/Android Pay, Shopify data sync) and enters private beta next month. Mobile visits rise from 61% to ~70%, mobile conversions hover ~1–1.5% vs desktop ~4%, and one merchant doubles ARPS on the native app.

AI-written summary · about

  1. 0:00Introduction to mobile apps
  2. 1:54Mobile usage statistics
  3. 3:39Mobile vs desktop conversions
  4. 4:22Context in user experience
  5. 7:14Case study: Chubby shorts
  6. 8:47New mobile buy SDKs
  7. 11:57Mobile store builder
  8. 15:09Platform goals and next steps
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