Beauty Meets Web3
summary
Launch of a tech beauty brand called Dark Mode Beauty is announced and examples show concrete tools: Lancôme’s shade‑matching device, Olay’s AR future‑you simulator, and an OP tool that uses 120 tiny thermal inkjet nozzles to print pigment spots. Web3 experiments include Valdez Beauty’s Divine Collection NFTs with carbon offsets, a 100‑bottle perfume co‑developed via a 30‑member DAO, and Clinique’s contest that drives a 60% rise in search traffic and 20% more engagement.
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