Trust in Tech
summary
Edelman presents a 15‑market survey of 15,000 respondents and finds tech still tops sectors overall but trust falls in developed markets: only 10% vs 33% want to be first adopters (developed vs developing). People distrust social media, foreign‑based firms (Germany 60% vs 34%; US 65% vs 39%), and regulators (56% say governments don’t understand emerging tech). Over half fear AI will replace jobs; only ~40% say tech firms act on climate or fair labor; 68% expect retraining support.
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chapters (11)
- 0:00Trust in technology
- 1:14Defining trust
- 3:23Forces pressuring trust
- 4:51Global trust trends
- 5:54Distrust in regulators
- 7:18Foreign tech and data concerns
- 8:23Fear of emerging tech
- 9:07Tech for societal good
- 9:49Actions to build trust
- 11:57Rebuilding trust in tech
- 14:04Conclusion
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