Impact Finance
summary
Argues that firms should elicit actual investor trade-offs rather than assume profit maximization, gives the concrete example of choosing incineration over river dumping and says mutual funds should poll clients and change voting accordingly. Describes a startup building a personalized proxy questionnaire plus algorithms to auto-delegate votes, cites measurable KPIs like carbon footprints to reward CEOs, contends that selling out is ineffective because others buy the shares and promotes shareholder democracy, referencing an exit versus voice comparison.
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