Think Like a Product Manager: Straightforward frameworks...
summary
Three practical frameworks appear: a customer-value tool that reduces user research to gains pains jobs with pain points as the decision rule; an internal-communication template adapted from a balanced scorecard that maps stakeholder value and measurable business results; and a prioritization grid based on the 9-box matrix (market opportunity vs team capability) that yields build now / explore / stop decisions. Each framework names the metric or audience that makes a yes or no.
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chapters (12)
- 0:00Introduction
- 0:41Eleanors background
- 1:46Who is this talk for
- 4:10What we will cover
- 5:13Customer value
- 6:16Empathy maps
- 11:16Contain complexity
- 12:45Balanced scorecard
- 19:25Time and opportunity
- 21:19Time and opportunity for product
- 23:32Recap
- 24:55Outro
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