Top tips for great game PR
summary
Plarium reports 130 million players and a Facebook feature and recommends concrete PR moves: provide trailers and screenshots and package playable builds so journalists can test early; give a week of early access before launch because coverage takes time. Target emails to outlets that cover the right platform and genre (don’t pitch iOS-only writers Android builds). Use Reddit and a YouTube channel for trailers and gameplay, and track reviewers with SocialBlade.
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chapters (8)
- 0:00Intro
- 0:40Who is Plarium
- 1:12Game Coverage
- 2:35Audience
- 3:16Story
- 3:52Find the right fit
- 4:41Timing is everything
- 6:06Positive Vibration
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