Android First
summary
Argues that companies should launch Android first or simultaneously because Android has 85% global market share versus iPhone 15% and U S share near 55% and examples like Equinox refusing Android, Instagram delaying Android, and a Coachella app with a two‑star Play rating show the bias. Recommends concrete practices: use staged rollouts and A/B testing, design flexible layouts, degrade gracefully by API level, localize strings, and split feature work across Android and iOS to reduce rework and increase reach and revenue.
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chapters (7)
- 0:00Start
- 3:132007
- 4:44android be together. not the same.
- 10:30Why Android first?
- 10:45MAKE
- 12:14SHARE THE COST
- 13:54ATTRACT TALENT
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