Ego Driven Development
summary
Claims that truly great developers appear about once a decade get tested with concrete examples: an intentionally obfuscated SQL routine dubbed carducci code that 50 SQL developers can’t parse; a VB6 change that breaks string handling (Instr/Mid/ByRef) and lights up 20 phone lines at launch; an aggressive assembly optimization of a hot routine using Windows32 API and ADODB tricks like ADODB CommandType 80 that runs blazing fast but disappears in a source-control migration. The takeaway: speed and cleverness don’t beat measurable business value.
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chapters (8)
- 0:00Introduction and keynote opening
- 4:57Defining greatness in development
- 12:56The trap of clever code
- 21:09The cost of ego-driven fixes
- 28:11Extreme optimization pitfalls
- 34:31Traits of ego-driven developers
- 36:59Greatness through outward value
- 39:05Conclusion and thanks
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