Dude, where's my Tricorder
summary
Presents a practical survival guide: tenders are prescriptive and exclude startups, so network before the tender, partner with big players like teler Health or slip under purchasing thresholds. Sales cycles regularly run 6 months to 2 years, so raise capital or offer irresistible pilots — e g wire up into EHRs and give 3–12 month trials or outcome‑tied pricing. UAT and rollout can cost millions so make UX and adoption metrics part of the contract.
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chapters (14)
- 0:00Intro
- 1:35Whos fault
- 2:45Survival guides
- 4:26Tendering
- 5:20Networking
- 6:30Sales Cycle
- 8:04Reimagining the Sales Cycle
- 8:59Frustration with topdown decision making
- 10:09User acceptance testing
- 11:30Premium screening line
- 12:10Lean methodologies
- 13:20Enterprise people
- 14:00Complexity
- 15:10Bring it back
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