Basic Copywriting for Your Project
summary
Explains why basic copywriting skills are essential for launching a project and how to align tone, brand image and voice with the business model to build trust. Covers creating a brand’s verbal universe and practical guidance for micro-copy (buttons, labels, snackbars, cards, dialogues), macro-copy (onboarding, product descriptions, release notes, social posts) and notifications (push, email), plus how to review and iterate copies after publishing.
AI-written summary · about
related talks
28mCopy That: Helping your Users Succeed with Effective Product Copy
43mDesigning with Words
21mCommunication strategy to build digital experiences that connect.
01h 03mHow to Craft a Winning Message
30mHow you write matters in open source
15mHow to Write So Others Read?
44mWriting For Nerds - Blogging For Fun and (Not Much) Profit
52mKeynote: Say Less: How I Learned to Write Less to Do More