It's not Lit...
summary
Names specific examples — Navajo Nation v. Urban Outfitters, the mannequin challenge, and a flagged Twitter email using AAVE — then explains concrete interventions: adding a brand voice guide section on cultural appreciation, framing issues to sales as risk and to clients as market opportunity, and tracking cases in a gist on GitHub. Claims these steps shift behavior without moralizing, discusses who to center and how to leverage privilege, and offers reusable artifacts and reporting tactics to expose and stop appropriation at work.
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chapters (11)
- 0:00Intro
- 2:44What is appropriation
- 3:56Patterns
- 4:44Appropriation
- 6:54Twitter
- 7:53Cultural Appreciation
- 8:45Center
- 10:21Privilege
- 18:25Communication
- 19:09GitHub
- 19:38Outro
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