Blogging as Non-Traditional Support Documentation
summary
Company blogs and staff-written posts function as low‑cost experiments that produce concrete wins: a Zero to Hero 30‑day challenge raises participant posting from 2 to 9.6 times in January, a jump reported as “48 times as often,” and participants start using complex features like short codes. Blogging surfaces UI gaps, generates immediate comments tied to specific features, supplies reusable content for ebooks, and gives an easy way to prototype clearer support docs.
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chapters (5)
- 0:00Start
- 3:50Blogging Turns Documentation Into Conversation
- 5:08Blogs Have Authors
- 8:53Blogs Can Be a Fresh Start
- 12:31Weekly Photo and Writing Challenge
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