Terry Jones interviewed at TOC 2011
summary
Fluidinfo proposes a distributed storage architecture that treats a book as a writable book object with an API that lets apps write metadata and user contributions directly onto the book record. Concrete uses include extensions that mark ownership, current page, notes or author marginalia attached to the same object, letting publishers and sites like o'reilly or Amazon combine that data to personalize recommendations and sales flows. The model shifts personalization into readers' hands and makes publication an ongoing, searchable stream.
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