Fireside Chat with Ingrid Alongi
summary
Three founders turn a dev shop from PHP into Ruby and JavaScript, charge premium rates inspired by Hashrocket, and insist on upfront payment + 10%/10% prepay discount to keep cash flow; they build an agile product, Sprintly product and Cognizant acquisition, grow past 20 people which forces career ladders, run an apprenticeship that accelerates 100+ careers, and learn hard lessons—FTP deletions, client indifference to good code, and feeling like a partial success despite a clean exit.
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chapters (17)
- 0:00Intro
- 1:33Software Development to Business
- 3:46Managing Clients
- 6:30Getting Paid
- 8:04Upfront Payments
- 9:36First Clients
- 10:14Pricing
- 11:23First 45 days
- 12:25Health insurance
- 18:17Being the bad lady
- 20:58How to undelete
- 21:56Sharing the business
- 24:54Women in tech
- 28:10Early days of Ruby
- 31:55What do you think about as a software developer
- 33:20Top tips
- 35:43Changing the situation
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