~/talk

What we learned rebuilding the largest Nordic electronic retail website in Next js?

Talkat React Paris 2025 · 2025-03-20..03-21· [web-performance]
slides:none on file

Rebuild replaces an Angular storefront with Next.js on Vercel, yielding measurable wins: Core Web Vitals improve (mobile LCP ~99), load for a full checkout flow drops from ~2 minutes to ~33 seconds, and time‑to‑first‑byte improves ~40% after removing a CDN proxy. Initial edge runtime causes many backend API round trips so the team switches from edge runtime to static pages + serverless functions and uses the app router, server components, middleware for i18n, and encoded feature toggles in the path to keep pages fully cacheable at the CDN.

AI-written summary · about

  1. 0:00The case for modernization
  2. 4:58Introduction and vision
  3. 6:49Driving change in enterprise
  4. 15:49Architectural choices
  5. 23:32Technical implementation
  6. 34:12Dynamic site features
  7. 37:34Server actions and caching
  8. 40:55Streaming and performance
  9. 42:36Vercel tooling and summary
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