Experience Roadmaps
summary
Introduces an Experience Roadmap method from the PragmaticUX framework to move beyond feature/release roadmaps by mapping customer experience into discrete experiential variables and documenting them as a roadmap. Walks attendees through a hands-on exercise to create that Experience Roadmap and shows how to derive a Minimum Viable Experience (MVE) from it. Technologies are not specified; focus is on the process and framework (PragmaticUX) for product managers and UX practitioners.
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chapters (5)
- 0:00Start
- 7:41The Experience Roadmap merges 4 artifacts into 1
- 11:52Experience Roadmap Schema
- 26:37STEP 2 IDENTIFY EXPERIENCES
- 41:27Advantages of the Experience Roadmap
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