Building Privacy Products: Field Notes
summary
Internal-facing data-minimization effort uses an email wireframe and simple heuristics (files older than two years) to test demand, then adds last-access timestamps and a copy-paste delete command plus ticket alerts; results show an 80% response rate and about half agreed to delete, freeing quota and cutting stale data. A separate effort fails by bundling many PETs without user validation, producing a complex, unusable product with poor data quality and no customers. Lessons: start small, measure, iterate.
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chapters (6)
- 0:00Privacy product management
- 1:36Privacy product principles
- 3:40Data minimization at Google
- 9:43Privacy product failures
- 12:09Privacy product takeaways
- 13:13Q&A
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