Maximum impact, minimum effort
summary
Research-backed method impact mapping shows how to choose work that actually moves metrics: a government rollout finishes two years ahead by aligning goals, actors, behavior changes and small deliverables; a fraud project reframes detection to find “no fraud” and nets 85 million euros instead of a €6M experiment; a post-quake city replaces a planned ML GIS with a shared calendar and saves over 20 million euros. Use variation, survivability and selection; measure leading indicators (behavior change) and prioritize small, testable releases.
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chapters (6)
- 0:00Start
- 16:27We're good at estimating the value of a feature
- 23:40Variation
- 24:10Survivability
- 25:15Selection
- 39:18Create a team scoreboard
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